How do you distinguish your product or service from everybody else? Try a fence to niche.
Coming to you from Whidbey Island, Washington this is 60 Seconds, your daily dose of hope, imagination, wisdom, stories, practical tips, and general riffing on this and that.
Here on the island we have gardens of every size full of flowers and fresh vegetables. We also have a very large population of black-tailed deer. And those deer now have fawns. So the prudent gardener puts up a fence. What’s inside the fence is for the gardener and what’s outside the fence is for the deer.
How is this like distinguishing your service or product from the other person? It’s the same. You may offer authentic storytelling services to corporations or businesses, but so does Joe. Now, what’s different about you, what you offer, to whom you offer it, and how? What distinguishes you from Joe? And all the other Joes out there? Once you can articulate that, put up your fence. Inside the fence is you and your service or product. Outside the fence is everybody else.
This is the place to thrive together. Come for the stories - stay for the magic. Speaking of magic, would you share a nice rating/review on iTunes and when you come back bring your friends and rellies. You’re invited to stop by the website and subscribe to stay current with Diane, her journeys, her guests, as well as creativity, imagination, walking, stories, camaraderie, and so much more: Quarter Moon Story Arts
Production Team: Quarter Moon Story Arts
Music: Mer’s Waltz from Crossing the Waters by Steve Schuch & Night Heron Music
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